People working in the digital space comprehend the significance of user experience. However, many are still not aware of the importance and why it matters? UX is not only about building a pretty website with proper navigations. Instead, it is a discipline in which a website is designed and allows marketers to offer users what they are looking for. With a good UX, website users get the desired information about a business at the right time and right place.
What is UX Design?
It isn’t easy to describe UX design since many use this word interchangeably with UI(User Interface) design. Simply put, UX is the overall strategy, planning, and psychology of what the user will experience and hence, doesn’t focus much on the product. On the contrary, UI design is focused more on the aesthetics of a product. UX designers should determine when, where, who, why, and how a user interacts with a product. UX designers ask several questions to themselves to figure out what will work best for them, like “Why will the user click in that particular area or why will they interact with a particular product?”, ” What is the goal of a user when he/she enters a website?” etc.
There is no denying the fact that UX is increasingly becoming vital as web experiences are evolving. Several companies are already using UX design knowingly or unknowingly. It is crucial to understand how to do UX to produce more efficiently, and positive results are delivered.
Read the full article from here: Learn Why UI/UX Designers Give So Much Stress on Usability Designs